Our client, an energy industry player, was exploring a partnership with an affiliate to invest in establishing a well service company to cater to a captive market. Before entering into the partnership, our client needed a complete business plan that included:
:: On-site market survey and study
:: Off-site business plan development
:: On-site presentation of the business plan to the partners
Falcon launched into research, connecting with its partners in North America, Middle East and South East Asia to determine cost, availability and delivery schedule of service equipment, as well as availability of a specialist work force. Falcon’s appointed senior consultant went to the Caspian state on reconnaissance mission to survey, study & gather local market information, to assess size of the captive market of the service segment desired by the client. He also determined strengths and weaknesses of service providers, both local and foreign by conducting extensive interviews with the industry specialists locally based in the Caspian state. An international accounting firm was contacted to gather local corporate and personal income taxes, import tariffs and local levies.
In less than eight weeks, we presented a detailed business plan including market analysis, strategy and implementation including SWOT analysis, sales and marketing forecast and strategy, milestones, personnel plan, detailed financial plan including start-up funding, CAPEX & OPEX requirements, projected profit and loss, cash flow and projected balance sheet.